Influencer Marketing Guides

Influencer Marketing Reports

Mavrck’s 2022 Influencer Marketing Benchmarks

The Mavrck platform powers tens of thousands of influencer activations each year, managed by our customers and the Mavrck Services team. We’ve created benchmarks for marketers to understand how their campaign performance compares against their brand vertical or what to expect for influencer personas based on reach, including CPE, CPM, Engagement Rate, and more.

We recommend creating brand-specific benchmarks after running multiple influencer marketing campaigns. If you’re new to influencer marketing, use this report to understand potential outcomes.

2023 Predictions: Influencer Marketing & The Creator Economy

About this Webinar:

It’s that time of year again – when we look back at the changes to the influencer marketing industry and predict what will be in store for creators, brands, and social media in 2023.

Watch this on-demand webinar with our panel of industry experts and creators as we discuss our predictions for 2023, including:

• The top channels that will win creators over

• The resurgence of an existing but less-popular social media platform

• The future of creator pay and monetization

• The real battle in store for TikTok