INCREASING SALES
Begin with an outcome-first approach to measurement.
Mavrck makes it easy for you to plug into an existing measurement model you already have in place, or we can work with you to set up a custom program so you can accurately and holistically measure conversions and what actions can be attributed to them. This includes multi-touch attribution, cross-channel attribution, pixel conversion tracking, and unique promo codes.
GUIDE
How to Measure ROI on Influencer Marketing
Influencer marketing can save your team time & drive brand recognition, but measuring ROI can be difficult. While everyone wants to maximize return while the reduce the financial investment, you aren't able to get there without understanding where the return is coming from.
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How Express Ambassadors Drove 168% ROI in Online & In-Store Sales
Express’ influencer strategy was borne from the insight that their customers now live in an influence-augmented reality, where influence is not just a touchpoint on the path-to-purchase – it is the path-to-purchase.
See How They Did ItCASE STUDY
How Rosefield's Influencer Marketing Strategy Drove 167% ROAS Across 7 Global Markets
While influencer marketing was born from the fashion and retail industries – few brands have influencer marketing in their DNA. Built on social media, Rosefield’s influencer marketing strategy has been essential to the brand from the start.
See How They Did It