Here Are the Most Influential Brands on Facebook in 2016

Here Are the Most Influential Brands on Facebook in 2016

We analyzed the top 25 brands in the first 30 days of 2016 with our Facebook Fan Grader to see who is making the most of their Facebook fan base to drive engagement for their brand. Below, we break down the top 25 brands across five metrics of engagement, including the Average Influencer Index, which indicates how many engagements (in the form of clicks and likes) each brand’s micro-influencers are driving on average. Then, we give the 5 key takeaways that you can learn from the five brands with the most stellar Facebook engagement.

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