[Playbook] A Cheat Sheet for Influencer Marketing on Reddit

A Cheat Sheet for Influencer Marketing on Reddit

As the self-proclaimed “front page of the internet”, Reddit is the go-to social network for user content consumption of high variety and volume. Reddit boasts insanely high visitor traffic numbers, but unlike networks like Facebook that are friendly to advertisers, Reddit has a strict no-ads policy that can make it tricky for brands to take advantage of with an influencer marketing strategy. Below, we break down how to create an influencer marketing strategy on Reddit: what Reddit is optimized for, which influencers perform best on it, and what objectives are the most common.

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