2017 Facebook UGC Benchmark Report: 8 User-Generated Content Trends We Learned from 25 Million Facebook Posts

8 User-Generated Content Trends We Learned from 25 Million Facebook Posts

Our latest research study offers marketers and analysts insight into how recent Facebook algorithm changes affected user engagement with branded content and user-generated posts. Published today, the “Facebook User-Generated Content (UGC) Benchmark Report,” compares how engagement levels with both brand-generated posts and user-generated posts changed over the course of 2016. Our analysis of News Feed engagement trends also features guidance for marketers on how they can most effectively use Facebook to connect with their intended audiences in 2017.

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