7 Ways to Incentivize Micro-Influencers

7 Ways to Incentivize Micro-Influencers

What if you didn’t have to pay upwards of four-to-six figures per influencer Instagram post?

While it’s the going rate of many mega- and macro-influencer activations, it is straight up absurd — especially given the half-life of a social post. You can’t expect to move the needle with a single post, no matter how expensive (and usually because of it).

But when you have thousands of influential consumers posting about your brand? That, my marketing friends, is a micro-influencer movement.

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