5 Things You Didn’t Know About Influencer Marketing

5 Things You Didn’t Know About Influencer Marketing

As the saying [in the Mavrck office] goes, you’re nobody until you’re influential- and in the ad tech industry, the power of influence has never been more relevant than it is today. Influencer marketing has exploded onto the scene in the last two years, so quickly that many brand marketers and advertisers are hustling to find the right influencer strategy, and industry leaders are continuing to iterate on what influence really means in the context of a brand’s business objectives.

Below, we give you 5 quick facts you didn’t know about the fastest growing marketing strategy in 2016:

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