Recorded: September 23
About this Webinar:
Find out how an integrated influencer marketing strategy can drive social proof to help solve the most burning questions CMOs have in 2020 — around brand relevance, retention & acquisition, commerce, spending optimization, innovation and the evolving consumer experience.
Join Lyle Stevens, Founder & CEO, and Rachael Cihlar, VP Influencer Marketing Center of Excellence, to learn how social proof can help solve for:
- How do you ensure what your brand “says” and “does” is appropriate for this moment in time?
- How do you build a moat to protect customer loyalty while breaching the moat of competitors?
- How do you make sure you are selling in all the new ways customers are buying?
- How do you budget to prepare for either growth or retrenchment?
- What is the new normal reshaping the experience your customers are expecting?
- Where is innovation needed to quickly close the gaps and get you ready for what’s next?
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