About the Curriculum

Mavrck is a pioneer in the influencer marketing industry with an all-in-one platform that allows marketers to tap into the full spectrum of influence.

Combined with powerful technology, we have a seasoned team of influencer marketing experts and creator partners who not only help our customers strategize and implement effective and efficient campaigns, but also educate brand marketers in the process.

Born from this expertise is our influencer marketing curriculum and certification, Influence University. 

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In this ongoing education series, you’ll learn from Mavrck’s experienced experts and partners about:

  • The Short-Form Video course covers the fundamentals of TikTok and beyond, differences between different short-form video platforms, and more
  • The Ambassador Programs course covers the steps it takes to create a successful brand ambassador program, how to use ambassadors to drive ROI, and more.
  • The Paid Media course covers the basics of branded content ads on Instagram, plus why you should leverage branded content within your influencer marketing strategy.
  • The Creator's Perspective on Influencer Marketing course, developed by our trusted creator partners, covers a variety of topics related to collaborating with high-performing creators, costly mistakes to avoid when developing your influencer marketing strategy, plus best practices to help you improve ROI for your influencer programs.

We'll be releasing additional courses in the coming months to bring you up to speed on all of the latest industry knowledge, so stay tuned for new topics!

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