Data StudiesInfluencer MarketingInfographics

[Infographic] Word of Mouth Marketing Stats

By August 13, 2014 No Comments

Word of mouth marketing has recently become a hot topic in the world of marketing. Companies are increasing their influence marketing efforts but they’re running into some challenges, especially the difficulty of measuring the impact and ROI. Check out the stats below to get an idea of where Word of Mouth is today.



About Mavrck

We all know word-of-mouth is the most effective form of marketing, but word-of-mouth automation at scale has always been a challenge. At Mavrck, we harness the power of human-to-human marketing at scale by tapping into your most valuable asset: existing customers with influence.

By focusing on influential customers who engage a high percentage of their friends around a brand's relevant topics or keywords, Mavrck's patented micro-influencer marketing platform powers consumer brands like Hershey's, Sears and Unilever to discover and activate millions of their micro-influencers to distribute content and drive conversions across social networks.

On average, our "always-on" activation engine will get 3 friends to convert for every 1 micro-influencer activated.