Who Are Micro-Influencers?
The most valuable influencers are your own. Micro-influencers are your existing customers with 500 – 10,000 followers on social who are highly engaging around relevant brands, topics, or categories.
83% of consumers trust their friends and family over any other influencer types
Quality customer-generated brand content costs a fraction of the cost of other influencer types
Drive more conversions and engagements per dollar than any other influencer type
The Return on Influence
The Value of the Mavrck Platform
The program helped Yasso build significant awareness through the key summer months. Mavrck gives the perfect mix of incentive-based programming and key influencer messaging, providing a positive consumer experience.Mike WattsDirector Of Marketing at Yasso Frozen Yogurt
Working with Mavrck, we’ve been able to engage 600% more consumers than the Tom’s of Maine official Facebook page and Instagram accounts combined. This has helped us outperform paid social media engagement, while collecting valuable feedback on our products and company from our most influential customers.Bridget M. BurnsSocial Media Strategist at Tom's of Maine
Working with Mavrck was a smart decision for our client, who was in need of not only growing its Facebook base, but also engaging with fans in a meaningful way. The Mavrck team went above and beyond for us to over deliver.Shawna HassettAccount Executive at Duffy&Shanley